HP Newsroom

In an effort to promote responsible water use and celebrate World Water Day, the College of Tourism & Hotel Management (COTHM) in collaboration with Sufi, a leading bottled drinking water brand in Pakistan, organized a series of events at its premises. The initiative aimed to raise awareness about the importance of water conservation among students, faculty, and the general public.

The day’s activities kicked off with the distribution of water bottles sponsored by Sufi. Students and the public passing by COTHM received the Sufi water bottles as a reminder of the precious resource and the need for its responsible use.

Following the distribution, COTHM organized an awareness walk. Students, faculty, and guests, including the Chief Guest, Air Commodore (R) Mr. Gohar Majeed Khan, General Manager Shaheen Airport Services (SAPS), took part in the walk, symbolizing their commitment to water conservation efforts.

The event culminated in a speech competition where COTHM students delivered thought-provoking speeches on the theme of water scarcity and sustainable water management practices. The competition served as a platform for students to showcase their understanding of the issue and propose solutions for a more water-secure future.

“At COTHM, we believe in instilling a sense of environmental responsibility in our students,” said COTHM Founder/President & CEO Ahmad Shafiq. “World Water Day presented a perfect opportunity to raise awareness about this crucial issue. We are grateful to Sufi for sponsoring the water bottles and to Air Commodore (R) Mr. Gohar Majeed Khan for gracing the event as our chief guest.”

The College of Tourism & Hotel Management plays a vital role in educating future hospitality professionals on the importance of sustainable practices. By promoting water conservation awareness, COTHM and Sufi equip the masses with the knowledge and cognizance necessary to contribute to a more responsible and eco-friendly tourism and hospitality industry.