PTDC to organize a training workshop on World Tourism Day

PTDC to organize a training workshop on World Tourism Day

In order to celebrate World Tourism Day 2021, Pakistan Tourism Development Corporation (PTDC), in collaboration with Pakistan Association of Tour Operators, Pakistan Hotel Association and Sustainable Tourism Foundation Pakistan, is organizing a training workshop on “Online Marketing and Social Media for Tourism Promotion”.

According to the PTDC press release, “You don’t need to spend money on advertising or hire an expensive agency to grow your sales. Learn to use social media like a professional in this 2-hour workshop to get more bookings, customers, and social media followers quickly.”

Who should attend?

This workshop is for tourism and hospitality professionals, travel and tour operation companies, hotels, restaurants and tourism businesses.

What you will learn?

– How to build your brand online

– All about Facebook & Instagram

– Why do you need a YouTube channel

– Website and promotions tips

– Secrets to working with influencers

Duration: 2 Hours

When: 26th of September, 2021 at 11:00 am

Zoom meeting ID: 94835759837 Passcode: 725742

Instructor: Angela Carson

Having an experience of over 25 years in online marketing and branding, Angela has worked with startups, hospitality & tourism brands, and she has also toured with Guns N’ Roses as their head of social media.

In 2016, she left 9-to-5 life as chief marketing officer to travel full-time and start her consulting business ‘That WOW’ (www.that-wow.com). Angela is also a YouTuber and has been in Pakistan since November 2020. She is the first foreigner to focus on documenting 5-star hotel reviews and Balochistan travel in Pakistan.

She is from Los Angeles, California, has travelled 37 countries, and is a contributor to magazines like Conde Nast Traveller, Esquire, Travel+Leisure, and MAXIM. Her own YouTube channel has 5.5 million views.

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