HP Newsroom

Rotana has announced signing a franchise agreement with Signature Complex LLP in Islamabad to open its first property in Pakistan.

This agreement will see the development of the Signature Rotana under the prestigious Rotana Hotels & Resorts brand in the city. Once completed, this hotel, located in Islamabad, the dynamic capital of Pakistan, will add 522 keys to Rotana’s global portfolio. This property, comprising 378 hotel rooms and 144 branded residential apartments, will also introduce a state-of-the-art business center featuring six meeting rooms, a banquet hall, and a multipurpose venue. The hotel will include two specialty restaurants and a café. To enhance guest experiences, the hotel will offer various health and leisure facilities, including an indoor swimming pool, a gym, a dedicated spa, thermal facilities, and other lounges for self-care.

Commenting on this announcement, Mukarram Al-Zaeer, the Vice President of Development in Rotana, said: We are extremely excited to enter this dynamic market and introduce travellers to Rotana’s unique blend of world-class standards, genuine hospitality, and treasured experiences. Signature Rotana Islamabad forms part of Rotana’s robust global expansion plans, including entry into several new markets and the opening of 30 new properties by 2026. We are confident that Signature Rotana will appeal to a varied group of global leisure and business travellers looking to doing business or to discover Pakistan’s diverse cultural and natural wonders.”

Talking about the partnership, Sheikh Ahmed, Director Business Strategies of Signature Complex LLP, said, “We are immensely pleased and excited to announce our significant collaboration with Rotana as they make their splendid entry into Islamabad, Pakistan. We extend a warm welcome to Rotana, a brand synonymous with luxury and excellence, for joining us in this exciting venture.

At Signature Rotana Islamabad, we are determined to deliver the best and are confident in our ability to maintain and exceed Rotana’s established high standards. Together, we aim to elevate the hospitality landscape in Pakistan and set new benchmarks of excellence. We have meticulously planned this collaboration and are dedicated to making it a resounding success. We would like to sincerely thank Mukarram Al-Zaeer, Vice President of Development at Rotana, for his unwavering cooperation throughout this entire journey. Together with Rotana, we look forward to writing a new chapter of success and happiness in Islamabad, Pakistan.”